How to Create the Perfect Valentine's Day Makeup Look

Love isn't the only thing to express this VDAY. It's a chance to get creative with your makeup. Whether you spend it at home with your other half or out on the town, we’re giving you Valentine's Day looks for every occasion.

At-Home Date Night - Soft, Glowy & Romantic Skin

A cozy at-home date night calls for minimalist makeup with the perfect "romantic glow." Effortlessly enhance your look with products that illuminate and brighten your skin.

Try topping your favorite go-to nude lipstick with this Crystal Lip Gloss by Anastasia Beverly Hills. Add a touch of the Glowy Super Gel Lightweight Dewy Highlighter by Saie on your nose, cupid's bow, cheekbones, and eyes to complete the shimmery look.

Girls' Night - Playful Pink Valentine's Day Hues

Is Valentine's Day 2023 going to be a Galentine's extravaganza? There's no better time than girls' night to play with fun, bold, and bright makeup.

Fuscia cosmetics are huge right now, and what's more VDAY-appropriate than vivid pink? The Colorfix Eye, Cheek & Lip Cream Pigment in the shade Valentine (how perfect) by Danessa Myricks Beauty is a multipurpose, long-wearing, waterproof cream pigment that you can use as a shadow, lipstick, or blush.

Day Date - Soft Pastel Eyes

Pretty pastels are a fun twist on classic VDAY pink and red. You can wear this look whether you’re grabbing a cup of coffee, going on a picnic, or taking a romantic walk.

Keep your face makeup minimal and swipe a lilac shade like Powder Kiss Soft Matte Eyeshadow in Such A Tulle by MAC Cosmetics all over the lid. Pair with your favorite waterproof mascara that will stay on no matter what the weather has in store. Finish the look off with an eye-catching highlighter for the perfect ethereal vibe.

Date Night Out - Winged Liner & Bold Red Lips

No great Valentine's Day makeup look guide is complete without a classic red lip and winged liner. We love drawing on a sharp wing using a fine tip liner like the Idôle Ultra-Precise Felt Tip Liquid Eyeliner by Lancôme.

Tip: Finding a good red lipstick that lasts throughout dinner and drinks is a must!

Achieve this quintessential kiss-proof Valentine's look with Armani Beauty's Lip Power Long-Lasting Satin Lipstick. Or, if you're looking for a more budget-friendly option, the Super Stay 24-Hour Liquid Lipstick by Maybelline is another fan-favorite.

Boost Your Brows & Lashes

Complete any makeup (or no makeup) look with fuller brows and longer-looking lashes. Commit to the habit of using LiLash and LiBrow purified serums every day for the best results. With continued use, the serums work to revitalize and restore your lashes and brows for a bolder, fuller look.